A performance marketer is setting up a Customer Match strategy in order to reach a list of prospective customers. Which user data source is the marketer eligible to use? Email, Mailing Address, Phone Number Social media profile, Email, Mailing Address IP Address, Social media profile, Phone Number IP Address, Work Address, Phone Number
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Which criteria do Google Ads review to make sure that Search ads are compliant with Google’s advertising policies?
Which criteria do Google Ads review to make sure that Search ads are compliant with Google’s advertising policies? Goals and analytics Site experience Similar ads by competitors Content and formatting
A marketing manager with a fixed budget wants to drive as many customers as possible to their website. Which bidding strategy can meet the marketing manager’s needs?
A marketing manager with a fixed budget wants to drive as many customers as possible to their website. Which bidding strategy can meet the marketing manager’s needs? Target cost-per-acquisition (tCPA) Maximize clicks Target impression share Target return on ad spend (tROAS)
Which ad extension is available only as a full automated ad extension?
Which ad extension is available only as a full automated ad extension? Seller ratings extension Price extension Message extension App extension
What’s a best practice for using ad extensions?
What’s a best practice for using ad extensions? Use at least three extensions per campaign or ad group. Use extensions only at the ad group level. Use no more than two extensions per campaign or ad group. Use ad extensions only if you are advertising services.