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What’s a benefit of using Customer Match audience solutions? Having the ability to develop and segment lists based on demographics Using your first-party data to reconnect with previous customers Connecting with new prospective users whose interests align with your product Collecting users who have interacted with your website via the Google Ads remarketing tag

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo? The recommendations are tailored to the specific account. The recommendations only apply to select keywords. The recommendations…

Which three universal extensions should marketers use to enhance their ads? Sitelinks, price extensions, app extensions Sitelinks, call extensions, location extensions Sitelinks, structured snippets, callout extensions Sitelinks, call extensions, callout extensions

What are two best practices for creating ads? (Choose two.) Include three to five ads and at least three extensions in each ad group. Separate each ad into an individual ad group in order to streamline reporting. Optimize the campaign’s ad rotation for clicks or conversion actions. Implement one ad per ad group per keyword…

What’s a best practice when writing a headline for a Search Ad? Providing the full URL in the headline Highlighting the business hours Including at least one keyword in the headline Including the names of competitors