You know that mixing video ad formats is a good idea, but you aren’t sure which mix is most appropriate for your goal of driving maximum reach on a minimum budget. What mix of awareness ad formats should you use?

You know that mixing video ad formats is a good idea, but you aren’t sure which mix is most appropriate for your goal of driving maximum reach on a minimum budget. What mix of awareness ad formats should you use?

The correct answer is:

  • Skippable in-stream ads and non-skippable in-stream ads
  • Skippable in-stream ads and bumper ads
  • Masthead ads and bumper ads
  • Masthead ads and non-skippable in-stream ads

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