If you were developing a storyboard for a video ad and your goal was to optimize for view completions, how should you capture and hold viewers’ attention?

If you were developing a storyboard for a video ad and your goal was to optimize for view completions, how should you capture and hold viewers’ attention?

The correct answer is:

  • Build suspense with a slow pace to start.
  • Keep visuals low-contrast to avoid overwhelming viewers.
  • Use engaging pacing and tight framing.
  • Set up scenes to be zoomed out so viewers can see all story elements.

Xem Thêm:

See also  To reach homeowners who are 25 to 34 years old with your Google Video campaign, what audience solution should you use?