Why is it a good idea to opt into optimized targeting when creating a video action campaign?
Category: Google Ads Video Certification
How does a Google Video campaign with a “brand awareness and reach” campaign goal benefit from target cost-per-thousand impressions (tCPM) being selected as the optimal bidding strategy?
How does a Google Video campaign with a “brand awareness and reach” campaign goal benefit from target cost-per-thousand impressions (tCPM) being selected as the optimal bidding strategy?
To measure the full value of your action campaigns, what two conversion types should you capture in your reporting?
To measure the full value of your action campaigns, what two conversion types should you capture in your reporting?
You ran a successful awareness campaign with a video ad that’s 30 seconds long, and you now see the value in remarketing to audiences who saw it with memorable, shorter video ads. What video ad format should you use to achieve that goal?
You ran a successful awareness campaign with a video ad that’s 30 seconds long, and you now see the value in remarketing to audiences who saw it with memorable, shorter video ads. What video ad format should you use to achieve that goal?
You’re creating a video ad for a salon and your goal is to drive client bookings through the salon’s website. Which of the following call-to-actions (CTAs) should you use in the ad?
You’re creating a video ad for a salon and your goal is to drive client bookings through the salon’s website. Which of the following call-to-actions (CTAs) should you use in the ad?