Category: Google Ads Search Certification Exam Answers

Your client, Vince’s Veggies, wants to increase downloads of their popular recipe printouts. You suggest they create ad groups based on the cooking categories that appear on their website. What will they need to create in their first Google Search Ad group? (Choose two.) Delivery times Device types Keyword list Country targets Default bid amount

You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on? Removing an extension from the ad. Improving the navigability of the landing page. Increasing the bid amount of the ad. Determining the location of users.

You want to increase the relevance of a Google Search Ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? (Choose two.) Changing the ad’s call-to-action statement. Posting transparency statements on the website. Selecting only relevant languages in campaign setup….

You want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more exposure. What action should improve the ad relevance? Adding more negative keywords. Highlighting product uniqueness. Focusing on connecting to a wider audience. Improving the navigation…

You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help? The correct answer is: With Google Ads you always pay using cost-per-reach, predetermined by your budget. Google Ads saves you time by deciding what your budget will be on…