You’re setting up a video action campaign to convert intent to action. How should you approach your audience strategy?
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You’re planning to run a Google Video campaign with an awareness goal, and you want to understand the extent to which your campaign shifts user perception or behavior. In addition to fundamental video metrics such as “Video played to,” which measurement solution should you use?
You’re planning to run a Google Video campaign with an awareness goal, and you want to understand the extent to which your campaign shifts user perception or behavior. In addition to fundamental video metrics such as “Video played to,” which measurement solution should you use?
What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments?
What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments?
You’re planning to run a video action campaign. How should you approach your measurement strategy?
You’re planning to run a video action campaign. How should you approach your measurement strategy?
You’re running a Google Video campaign with a consideration goal. You want to understand the extent to which your campaign influences viewer perception or intent for your product. What measurement solution should you use?
You’re running a Google Video campaign with a consideration goal. You want to understand the extent to which your campaign influences viewer perception or intent for your product. What measurement solution should you use?