You’re creating a storyboard for a video ad and you’re optimizing for view completions. Which of the following is a way to hook and sustain attention?
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What marketing objective should you choose if your goal was to increase scale and improve CPA performance and efficiency?
What marketing objective should you choose if your goal was to increase scale and improve CPA performance and efficiency?
To make sure people think about your brand in decision-making moments, what marketing objective should you use for your Google Video campaign?
To make sure people think about your brand in decision-making moments, what marketing objective should you use for your Google Video campaign?
Your goal is to drive more conversions. How should you approach evaluating video action campaign performance?
Your goal is to drive more conversions. How should you approach evaluating video action campaign performance?
Of all video campaign effectiveness levers, what’s the dominant driver of return on investment and the strongest on digital media?
Of all video campaign effectiveness levers, what’s the dominant driver of return on investment and the strongest on digital media?