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You want to increase the relevance of a Google Search Ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? (Choose two.) Changing the ad’s call-to-action statement. Posting transparency statements on the website. Selecting only relevant languages in campaign setup….

You want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more exposure. What action should improve the ad relevance? Adding more negative keywords. Highlighting product uniqueness. Focusing on connecting to a wider audience. Improving the navigation…

You manage marketing for a small business on a tight budget, yet you need to reach as many people as possible. How can Google Ads help? The correct answer is: With Google Ads you always pay using cost-per-reach, predetermined by your budget. Google Ads saves you time by deciding what your budget will be on…

You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.) The correct answer is: Manual control Machine learning Bidding suggestions Sitelink extensions Auction-time bidding

Yan wants to attract customers specifically searching on Google for Time-B-Gone, his company’s unique office-support product. His marketing consultant suggests using Dynamic Search Ads, and knows Yan will need to start with a simple approach. For vendors like Yan, what’s the simplest method for using Dynamic Search Ads? Landing pages from standard ad groups Page…