An advertiser is interested in generating conversions through Google Display ads, but they’re relying on the campaign’s help to set bids. Which two bidding strategies used in Display campaigns can they choose from to automatically set their bids? Choose two.

Home » Chứng chỉ » Google Ads Display Certification » An advertiser is interested in generating conversions through Google Display ads, but they’re relying on the campaign’s help to set bids. Which two bidding strategies used in Display campaigns can they choose from to automatically set their bids? Choose two.

An advertiser is interested in generating conversions through Google Display ads, but they’re relying on the campaign’s help to set bids. Which two bidding strategies used in Display campaigns can they choose from to automatically set their bids? Choose two.

The correct answer is:

Enhanced CPC (cost-per-click)
Target CPA (cost per acquisition)
Cost per engagement
Target ROAS (return on ad spend)

Xem Thêm:

See also Which type of automated bidding strategy is target cost-per-acquisition (CPA)?