An account executive manages Google Search campaigns and would like to extend her reach with Google Display ads. She’s trying to decide whether to use the default optimized targeting or to manually add more layers of targeting herself.
Category: Google Ads Display Certification
If visibility is the primary campaign goal, which bidding strategy would be the most effective for an advertiser to use?
If visibility is the primary campaign goal, which bidding strategy would be the most effective for an advertiser to use?
Siona is planning a new Google Ads campaign with the goal of capturing a minimum number of impressions for her ads. What type of automated bidding strategy should Siona use?
Siona is planning a new Google Ads campaign with the goal of capturing a minimum number of impressions for her ads. What type of automated bidding strategy should Siona use?